When we talk about customizing a presentation for a client, we immediately think about the advertiser’s business needs and how best to integrate your various programs for them. But what about the presentation style itself?
The average attention span for a human’s brain is now down to 8.25 seconds. Knowing there are different ways to learn (audio, visual, tactile) does make a powerful case for varying your presentation to keep your clients engaged—and quickly. [Read more…]