Remember when choosing the right distribution platforms for your magazine was the big dilemma?
Now niche magazines have transformed into niche media companies with audience. Serious, devoted audience. (And big general media so wishes they had it.)
And there’s data. Lots of it. And don’t forget it’s not just print or digital, but live events, educational products, custom publishing and more. All kinds of revenue streams to manage now.
The good news is there will be plenty of niched-out revenue opportunities for publishers in 2017:
The mobile imperative, apps to enhance print and more. From PubExec: The 4 Digital Publishing Trends to Watch in 2017
The digital transformation affects content, it’s distribution and how we work. From Forbes: Top 10 Trends For Digital Transformation In 2017
Content King Joe Pulizzi on content creation, AR, native advertising shifts, Facebook and Snapchat and much, much more. From CMI: The Biggest Content Marketing Trends in 2017
15 social media rends including acquisitions, consolidations and seismic change. From BufferSocial: Where Social Media Is Headed in 2017: The Biggest Trends to Watch For
Dominik Grau, CIO at Ebner Media Group explains why education, predictive content, commerce clubs, smart niches and real-time relevancy are key content trends right now. From FIPP: The 5 Hottest Content and Commerce Trends Right Now
What new trends do you see coming in niche media? Share with us!
About this blogger: Diana Landau is the Content Wrangler for Niche Media. A former sales director and corporate marketing hack, she has now found nirvana in writing and wrangling quality content. Diana is a food, wine, art and SF Giants enthusiast…who sometimes gets carried away.
Niche Media has created super niched-out events specifically for magazine publishers for over 12 years. We’ve helped pave the way for the era of boutique events that connect specific audiences and provide great educational, friendly and super-fun environments! Check out the all new Super Niche event, March 27-29, 2017!
Image from freedigitalphotos.net