Are you currently using QR (Quick Response) codes to attract readers to your e-newsletter? When building your subscriber base for your e-newsletter, don’t rely on any one source alone, or think that a “Subscribe Now” button on your website is all you need to build your e-news audience. Utilizing multiple strategies for audience generation will allow your e-newsletter to reach a diverse population of readers and maximize exposure to your company’s message. Here are a few tips we like on getting the most out of your QR codes:
http://blog.mailigen.com/how-to-build-email-list-with-qr-codes/
http://www.fulcrumtech.net/resources/qr-codes-and-email-marketing/
http://www.puravidamultimedia.com/signup-for-email-newsletters-with-qr-codes/
http://www.marketingprofessor.com/mobile/8-ideas-for-using-qr-codes-in-your-marketing/
For QR Code Beginners:
http://www.flyte.biz/resources/newsletters/11/02-qr-code-marketing.php
http://annehornyak.com/2012/02/20/qr-codes-the-good-the-bad-and-the-ugly/
This originally appeared as part of our Vitamin E e-newsletter for e-newsletters. All the articles:
e-Revenue: 6 Ways to Improve Your Ad Sales e-Newsletter
E-Newsletter Layout: Three Things that Should Appear in the Preview Pane View
Top 5 e-Newsletter Elements to A/B Split Test
How to Use Video to Increase e-Newsletter Revenue