Use QR Codes to Increase Your e-Newsletter Subscribers

Are you currently using QR (Quick Response) codes to attract readers to your e-newsletter? When building your subscriber base for your e-newsletter, don’t rely on any one source alone, or think that a “Subscribe Now” button on your website is all you need to build your e-news audience. Utilizing multiple strategies for audience generation will allow your e-newsletter to reach a diverse population of readers and maximize exposure to your company’s message. Here are a few tips we like on getting the most out of your QR codes:


For QR Code Beginners:


This originally appeared as part of our Vitamin E e-newsletter for e-newsletters. All the articles:

e-Revenue: 6 Ways to Improve Your Ad Sales e-Newsletter

E-Newsletter Layout: Three Things that Should Appear in the Preview Pane View

Top 5 e-Newsletter Elements to A/B Split Test

How to Use Video to Increase e-Newsletter Revenue

Carl’s Capsules: Top 10 Reasons to Attend the Unconference

E-Newsletter of the Month: Condé Nast’s GQ Pulls off a Daily e-Newsletter with Simplicity, Style, and Sales Savvy


Re-run: Mastering QR Codes to Increase Subscriptions

Speak Your Mind


Switch to our mobile site