Twitter is a powerful tool to use if you are trying to use social media to generate revenue for your niche publication. This great social media platform makes igniting conversation among your audience easy and accessible. If you have been wondering how to better your Twitter skills, take a look at some tips for making Twitter work for you:
- Keep people talking: One of the important parts of using Twitter is to keep your readers talking any way you can. Twitter is great for encouraging readers to visit your website and online magazine because of its usability. In addition, “Our latest reader survey shows that 50% of our readers now use our website, and moving people to the site with Twitter is a big part of that jump in site traffic.”
- Don’t talk about your magazine all the time: While talking about your niche magazine on Twitter is important, you don’t want to make it the center of all conversations. Keep your audience interested by also injecting personal tweets as well. Readers want to interact with a person on Twitter and not something that feels robotic or pre-packaged.
- Twitter content must interest readers: Having unrelated content on your Twitter is big mistake that should be avoided. In order to keep as many followers as you can as well as grow the following base, be sure you are keeping your audience’s interest. You can tweet about a tease for an upcoming event, or tweet a picture of something that relates to the magazine.
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