Being the best salesperson you can be requires practice. I’m talking about the importance of ad sales role-play. There are always new ways to learn to ask the right probing questions! It is also a great way to find some new approach to overcoming to advertiser objections. The point is role-play is an opportunity to hone your sales game.
Ready to play? Here are my 7 smart tips to get the most out of your role-playing practice:
1. Create real-world scenarios. Borrow from ad sales meeting discussions and use those to role-play and solve issues at the same time. [Read more…]