More Media News: Reinvention, Buying Habits and Compelling Content


More nichey-news about what’s old, new and new again.

Okay, last week we gave you industry news nuggets: Media Industry News: Long form, “old media” and back issues become new again! This week, it’s reinvention, buying trends, compelling content tricks and a new pay button to digital pages. Read on:

Necessity is the mother of reinvention
Niche your niche by reinventing to a whole new audience. Why not? Metropolitan Home is doing it. From the Washington Post: Mag reinvents itself by focusing on Milennials [Read more…]