An inbox ho-hum. A yawner. Scan one second, delete…..delete…
We’ve all received that big snoozer of an e-newsletter, right?
First tip: Do you send an e-newsletter to your advertisers? If not, do it today. It’s another great way to reach out to your database and make that connection.
And if you are already sending out an e-newsletter to your clients, do they even read it? Is it so good they immediately call you wanting more information? If not, try shakin’ things up. We consulted sales expert and trainer Ryan Dohrn to find out what makes a good ad sales e-newsletter even better. [Read more…]