We know this to be true: Everyone’s inbox is exploding! Daily messages come from email, Facebook, Google+, texts, Youtube, Pinterest, Linkedin and more, more, more.
Facebook gets a ton of attention, but when you go beyond the hype and the hoodie you find that, for publishers, it is remarkably similar to an old communication standby……..the email.
Digital marketing adviser and author Jay Baer was our keynote speaker recently at the Niche Digital Conference in Nashville. He shared with us a few of his insights so we can gain some clarity on how to use, and combine, these two marketing platforms. [Read more…]