Do you need a quick sales kick start as you head into 2015? Digital ad selling has become a high art form in niche media. Why? Because the possibilities for customization are almost endless–for your magazine AND for your advertisers.
Here are some of our most popular digital ad sales posts to get you inspired:
From ad sales superstar, speaker, and trainer Nancy O’Brien on creating better relationships: Maximize the Potential of Your Magazine’s Online Advertising by Transforming Your Relationship with Media Buyers
Working with your advertisers on their mobile ad strategy can be tricky. Here’s some tips on getting it right: Help Your Advertisers Build Their Mobile Ad Strategy [Read more…]