What’s coming up next in the niche magazine world? Of course, we all want to know what to look for in the ever-changing brandscape of magazine marketing. The more we can anticipate change the better prepared we’ll be to meet the challenges and also capitalize on opportunities. In this third part of our interview with Jeff Rohrs, Marketing and Social Media guru and popular Niche Magazine Conference speaker, Jeff lays out the new marketing channels that niche magazine publishers need to check out.
Niche Media: What channels should niche magazine publishers be investigating?
JR: If you have the budget to explore some new emerging channels, you should experiment with them and measure the results. It will give you the ability to niche your niche even further. Here are some new channels to try: [Read more...]