As a niche magazine publisher, you often wear many, many hats. Keeping on top of everything at the company can be a constant challenge and probably sucks up most of your time. You know you need more time to continually be checking on the pulse of the ever-evolving media landscape if you want to grow the business.
So we recently tapped into our niche brain trust on which digital media trends to watch and more specifically–what they think digital publishers should be doing now.
Trends in digital revenue
Jay Acunzo, keynote and VP of Platform at NextView Ventures:
“It’s worth following publishers and media companies like The Information, Gimlet Media, and Mixergy. All three are wildly different in size, scope and topical focus, but all three (and many others) are testing out paid membership — and it really is “membership” and not the more traditional idea of “subscription.” [Read more…]