We polled our niche publishers to find out what they want to read about. How best to walk the native advertising tightrope, info on new launches, recent media stats and adding new revenue streams top the list.
Every niche magazine wants to get it right.
“According to an eMarketer report, spending on native is expected to reach $8.8 billion by 2018, up from $4.3 billion this year.” From Ad Age: Is Native Advertising About to go the Way of Pop-up Ads? [Read more…]