Great Idea of the Week: Use Your Online Media to Promote Your Print!


Have you used your online media to promote your print product? If not, check this out from

We are always on alert to share a great idea with our readers.

As the media worlds of print and digital continue to meld, there are new opportunities out there to reach your audience and drive revenues.¬†Sometimes publishers choose to view their online and print audiences as distinctly separate–and that could be a missed opportunity.

Great idea #1:¬†Have you blogged on your magazine’s website about all the reasons why your readers should still love their print? [Read more…]