This year an absolutely outstanding group of niche magazines entered the Nichee Awards. Our winners are great examples of finding a niche market and serving it well.
Best Niche B2B Magazine went to Multi-Unit Franchisee, a magazine dedicated to delivering vital information and business solutions to multi-unit franchisees. This magazine is loaded with owner profiles, financial tips, management ideas, technology solutions, and more to give their readers tools and information they need to succeed.
Runner Up LP (LossPrevention) reaches ½ of the U.S. loss prevention community. They are digital integration superstars with an active website, digital magazine, webinars, a virtual tradeshow, weekly e-newsletter, and strong social media presence.
We had a tie for Best Niche Consumer Magazine. The Iowa Sportsman, serving the hunting and fishing men and women of Iowa, wants readers to believe that their contributions to the magazine are just as important as the ownership’s. This niche mag is passionate about its audience, and it shows! Momentum has brought the bicycle experience to a whole new market by covering urban transportation without heavy focus on the predominantly male demographic.
Runner Up TulsaPeople is celebrating its 26th year of capturing the spirit of living, working, and playing in Tulsa. It combines beautiful design and compelling journalism to showcase the people, places, and events that make life in Tulsa interesting and fun.
Best Design went to Process for breaking the rules of design in all the right ways to reach their market of communications, marketing, creative services, and print-buying organizations and individuals.
This post is part of the March issue of Niched Out News.